GirlsRock

During my nonprofit branding strategy class, I was tasked with pairing up with a local non-profit in Athens, Georgia and proposing a possible rebrand. Our team decided to pair with an organization called Girls Rock that is a summer camp focused on female empowerment through musical self expression. They work to build leadership and self-esteem to girls and gender expansive folks of all backgrounds, ages, and abilities.

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*The design of the brand brief reflects the original brand identity.